Everyone wants to sell their products on Amazon mainly because of how big it is. That’s a good plan, but selling on Walmart Seller Central means you’ll have less people to compete against.
Ultimately, this tends to result in more buyers for the walmart marketplace seller https://pirscapital.com/blog/getting-used-to-walmart-seller-central-a-beginners-guide/ although this also many other factors influence.
Selling on Walmart Seller Central makes for less competition is the fact that the company is very selective in who it allows to be a seller on the site. Their selection process can be lengthy and rigid. Yet when you do, it yields better results.